Markus Karlsson, CEO and Jonathan Collins, COO at Affino provide an overview of the evolving advertising landscape, and review the key questions that publishers need to answer to maximise revenue, build new models and secure future growth.

As we learn almost daily of new developments, "anti competitive" behaviours and the power of "Big Tech" over cookie policy, security and monetisation - the Affino team provides an insight in to what is driving these developments and how to evolve your advertising models to maximise revenues. This briefing is designed to provide both Digital leaders and non technical media professionals with insight and context to this challenge and potential solutions.