BEHIND THE SCENES
A webinar with PPA 30 Under 30 Winners

February 17, 2021

PPA Live! Webinar sponsored by Shutterstock Editorial

The success of any brand not only depends on a talented content team, but also on the talented individuals that work behind the scenes to ensure content across all platforms reaches old and new audiences. With so many different ways for content to reach people in the 21st century, there are lots of opportunities to maximise on commercial opportunities and drive growth.

Candice Murray, VP of Editorial at Shutterstock, will be interviewing four rising stars at the forefront of audience growth and insight, production management and digital marketing. All four of these PPA 30 Under 30 winners have successfully identified audience trends, crafted business opportunities and negotiated valuable partnerships, thereby strengthening profitability for their businesses.

SPEAKERS

Alyson Lowe, Vogue
Alyson Lowe
Audience Growth Manager
Vogue

Our judges could sense Alyson’s ambition the second they saw her entry and that she proved not only editorial roles get to have all the fun! She has raw competitiveness, intelligence, signs of great leadership and vision.

Tom Miller, George at ASDA
Tom Miller
Production Manager
George at ASDA

Our judges noted that it’s difficult to stand-out in production, but Tom achieves this with ease. He is an enthusiastic and positive individual and very good at what he does. If you needed an example of a perfect PPA 30 Under 30 candidate, this is it!

Candice Murray - MODERATOR, Shutterstock
Candice Murray - MODERATOR
VP of Editorial
Shutterstock

Candice Murray is Vice President of Editorial at Shutterstock where she oversees the operations and growth of the company's global editorial business. Candice leads an internationally distributed team in delivering an outstanding customer and contributor experience. She has over 20 years of business development expertise and has a successful track record of organically growing new business for companies in publishing, media and licensing. Prior to Shutterstock, Candice was the Executive Director of Content Licensing at Condé Nast.

Joe McDonnell, WGSN
Joe McDonnell
Head of Insight
WGSN

Joe is truly valued at WGSN and has done some really impressive things with the opportunities granted to him. His entry showed real entrepreneurial energy and vision, and he has the leadership skills to make him one to watch.

Hiten Vara, Immediate Media
Hiten Vara
Digital Marketing Executive
Immediate Media

Hiten is an individual who’s really driven by the needs of the business and it’s getting him impressive results. Our judges thought he was clear, considered, and commercial, all while being a solid pair of hands that does incredible work.